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This Easter Morrisons has partnered with Kellogg’s to launch a breakfast club where the whole family can request a free bowl of cereal.

Families can claim free breakfast this Easter through the Morrisons and Kellogg’s breakfast club scheme where the whole family can request a free bowl of cereal. The free breakfast initiative follows on from the success of the ‘Ask for Henry’ scheme last Autumn which saw Morrisons partner with Heinz to give away a free jacket potato and beans in its cafés.

The partnership with Morrisons is also an extension of the school breakfast club programme Kellogg’s has been supporting in the UK since 1998. The company has supported 5,000 clubs to open their doors to feed children in the morning and provide them with a breakfast helping to boost attendance, attainment, alleviate hunger and provide before school care.

Morrisons and Kellogg’s team up to offer free breakfast club this Easter - here’s how to get it